Editing For Centerfruit x Samay Raina & Tanmay Bhat

The editing process began with the curation of assets received from Samay Raina and Tanmay Bhat, including their phone conversation, product B-roll shots, and talking head footage. Zoom effects were strategically applied to amplify comedic elements along with color correction footage, background music integration and microphone audio synchronization. These steps were imperative in creating a cohesive and engaging short-form video.

The final product was a captivating short-form video that effectively combined the humor and fun elements of Samay Raina and Tanmay Bhat with Centerfruit's promotional message during the ICC World Cup 2023 campaign.