Suhani Shah

Branding Suhani Shah's
That's My Job S4

Branding & Art Direction
Project Brief
In this branding venture, our objective was to elevate 'That's My Job' Season 4, a YouTube series hosted by the renowned Indian mentalist and magician, Suhani Shah. The challenge lay in creating a visual identity that would not only complement her enigmatic persona but also resonate with the series' audience.
Project Brief
Visual Identity & Logo Design
At the heart of the branding effort was our logo design, a fusion of a trophy and the show's title, 'That's My Job.' This logo encapsulated both the sense of achievement and the essence of the show's mystery. It harmonized seamlessly with the series' vibrant and premium theme, featuring rich blue shades and subtle golden yellow accents.
Stream Assets
Our design journey extended to multimedia elements, including YouTube stream overlays and attention-grabbing transition animations. These assets transformed each episode into an immersive journey of wonder and intrigue.
Branding Showcase
From the captivating logo to the meticulously crafted stream assets, each element enhances the viewer experience. The branding of 'That's My Job' Season 4 stands as one of Studio Posty's most successful projects. Crafting this vibrant brand identity was a result of love that pushed creative boundaries, leaving an enduring mark on the show and igniting our team's collective spirit.
Project Conclusion
We celebrate not only the success of 'That's My Job' but also the synergy of creativity and innovation. It's a testament to the magic that happens when a remarkable talent like Suhani Shah joins hands with a creative studio like Studio Posty.
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