Project Brief
For this project, our goal was to transform Varun Thakur’s podcast , 'The Internet Said So' (TISS) into bite-sized content that resonated with viewers and drove engagement. TISS, a weekly podcast featuring Aadar, Neville, Kautuk, and Varun, delves into the realm of random, fun, stupid, pointless, weird, and sometimes shocking 'facts' sourced from the internet.
Content Strategy & Production
Our process included reviewing the podcast footage, identifying the most hilarious and engaging clips that encapsulated the essence of TISS. These clips underwent a transformation, with the addition of subtitles, music, and graphic animations. The flow of each video followed an effective philosophy: it started with an intriguing topic, transitioned into an engaging discussion, and culminated with a hilarious punchline that left viewers in splits.
Work Showcase Highlights
Each clip, once an obscure podcast segment, transformed into a captivating visual experience. Viewers found themselves drawn into discussions that were not just fun but also genuinely informative. The engagement and response on YouTube and Instagram reflected the success of our content strategy.
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