Project Brief
Our mission was to create a dynamic brand identity for Rohan Joshi's YouTube show, 'The Sidepod,' dedicated to the thrilling world of Formula 1. The show brought together F1 enthusiasts, including Azeem Banatwalla, Sherry Shroff, and Arjun S Ravi, for lively discussions, reactions, reviews, and plenty of fun.
Visual Identity & Logo Design
The colour scheme, primarily red, white, and black, mirrors the F1 aesthetics, symbolizing speed, thrill, and drama. Our branding effort involved the creation of a logo that seamlessly integrated 'The Sidepod' in F1-inspired fonts. To engage viewers, we crafted captivating thumbnails that featured the show's members & different F1 tracks in the background.
Stream Assets
Our stream overlays added a professional and immersive touch to the show's live broadcasts. The starting and ending screens of the streams were designed to provide a seamless and branded transition into and out of each episode
Sidepod Branding Showcase
The branding of 'The Sidepod' isn't just about visuals; it's about creating an immersive world that resonates with Formula 1 enthusiasts. It's about setting the stage for engaging discussions, reactions, reviews, and, most importantly, a whole lot of fun.
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